Some of the America's most innovative brands like Amazon Launchpad, Squatty Potty, Scrub Daddy, Indiegogo and QVC, plus lead underwriter Stanley Black & Decker are backing Make48, a new invention competition series on Public Television aimed at sparking American ingenuity.
The eight-episode Make48 debuted this fall, has already begun production on Season Two, and is taking applicants for the Season Three competition. The producers say they hope the show encourages entrepreneurship inspires more Made-in-America products.
In Make48, seventeen diverse teams are given 48 hours to come up with a new consumer product—going from idea to prototype in a televised invent-a-thon. Three winners, picked by judges from QVC, Indigogo, Pivot International and Handy Camel, will get to pitch their products to major retailers. The series is distributed nationwide by American Public Television, Boston, and underwritten by Stanley Black & Decker. Check local listings.
The teams are supported by tool technicians and industry mentors including some of America’s most successful product inventors. Once the top three winners are picked, professionals create prototypes, and produce marketing videos. The competition culminates in a crowdfunding campaign where the products are put before the public.
“Equipped with high-tech 3D printers, digital routers, hand tools, the internet, passion, inspiration, and lots of coffee, the inventor’s products coming out of Make48 might just make it into your home one day,” said Curt McMillan, co-founder of Make48, adding, “This is reality TV that works.”
“Make48, dubbed, “reality TV that works”, fosters imagination, creativity, problem solving and the inventive spirit,” says Make48 CEO, Tom Gray adding, “Make48's educational product innovation series is more like swimming with a pod of dolphins rather than being thrown into a tank of sharks.”
Stanley Black & Decker is the Make48 exclusive production underwriter. “Both Stanley Black & Decker and Make48 know that the doers, the makers, and the inventors are our future,” says Tim Perra, Vice President, Public Affairs for Stanley Black & Decker, “This show is a reminder that everyone has great ideas. We hope Make48 inspires other individuals to see their ideas through to fruition.”
More than 207 public television stations are airing the show to reach over 90 million households including those in the three top US markets: New York, Los Angeles and Chicago. The series is produced by Outpost Worldwide, Kansas City and presented by KTWU Washburn University, Topeka, KS.
"We're confident that the Make48 series celebrating innovation and problem solving will resonate with a public television audience," said Christopher Funkhouser Vice President, American Public Television Exchange Programming and Multicast Services.
Supporters include Stanley Black & Decker, Amazon Launchpad, Squatty Potty, QVC, Duck Tape. Indiegogo, GoDaddy, ScrubDaddy, The Grommet, the Handy Camel, Wet & Forget, Ace Hardware, QVC, Pivot International. Complete list of sponsors at: Make48.com
Contact: Make48 LLC, Dick Pirozzolo, 617-959-4613, email@example.com